Telefónica launches M2M fleet management solution in Germany

Telefónica’s German subsidiary has launched a fleet management solution for enterprises as it looks to boost its M2M portfolio.

Telefónica Fleet Monitor is being offered with tech from vendor Trackunit and features track & trace, geofencing, access control, driver identification, and theft protection capabilities.

Data such as location, speed, and ignition impulses are transmitted from a small GSM/GPS-box to a server via the O2 mobile network. Users can track the information via a web portal or smartphone.

The operator is offering the solution in three packages starting at €125 for a one-off hardware fee plus €10.90 monthly service fee.

Kai Brasche, Vice President M2M at Telefónica in Germany commented: “Telefónica Fleet Monitor enables companies to optimise the utilisation of their vehicles and machines in a way that significantly minimises idle times and thus reduces costs.”

In July, Telefónica revealed that organic M2M revenues were up more than 50 percent in the second quarter of the year.

It also announced that over 250 partners have joined its M2M Partner Programme following its expansion outside of the US.

The Spain-based operator launched the programme in North America in June last year; it came to Europe in February with a target of finding 250 partner companies by the end of 2014.

Earlier this month, a report from analyst firm Ovum reported that operators are at risk of missing out on billions of dollars of M2M revenues by failing to invest intelligently in the technology.

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