Enterprise IT and cloud specialist Citrix has announced plans to acquire traffic optimisation firm Bytemobile.

Through the new deal, Citrix moves fully into the mobile space thanks to Bytemobile's relationships with 130 operators in 60 countries.

The two companies aim to offer operators an integrated service delivering effective tools that will improve customer experience as well as helping them to manage the increase in data traffic more cost effectively.

The Bytemobile brand will be retained.

"The cloud and mobile revolutions are rapidly converging, and mobile operators are at the heart of this convergence," said Klaus Oestermann, group vice-president and general manager of cloud networking at Citrix.

"With the integration of Bytemobile technology, products and intellectual capital, Citrix will be uniquely positioned to be a leader in the global mobile data and video infrastructure market in the LTE era."

The proposed acquisition deal is designed to build on an agreement confirmed at the beginning of the year, which merged Bytemobile Smart Capacity technology with Citrix NetScaler.

The boards of directors of each firm have given their consent to the acquisition, which is expected to be finalised between July and September of this year.

Financial details of the agreement have not been revealed.