Norway-based Telenor has appointed Rolv-Erik Spilling as its executive vice president and head of digital services.

Spilling has served as the deputy dead of Digital Services since the unit’s establishment in 2011.

His promotion follows the resignation of EVP and Digital Services Head Kristin Skogen Lund, who has left to become the new director general of the Confederation of Norwegian Enterprise.

Spilling is to become a member of the operator’s Group Executive Management and takes on his new role with immediate effect.

Telenor’s Digital Services unit develops services for the digital economy, focusing specifically on internet services.

Last week, for example, Telenor launched direct operator billing for Android customers and announced plans to enable subscribers to connect to Facebook without internet connectivity. 

“In order to call our innovation efforts a success, we need to be adopted by a high number of customers and generate substantial new revenues. These two objectives form the basis of Telenor's priorities in the Digital Services area," said Spilling.

Telenor also named Morten Karlsen Sørby, EVP and head of group strategy and regulatory affairs, as chairman of both the Telenor Broadcast and the Telenor Media and Content Services (TMCS) units.

Karlsen Sørby is presently the Chairman of Telenor Norway and has previously headed Telenor Group’s industrialisation efforts as well its Nordic operations.