.gif)
Sybase 365 and Belgacom International Carrier Services announce SMS deal
Sybase 365, a leader in the delivery and settlement of messaging interoperability as well as the management and distribution of mobile content, and Belgacom International Carrier Services (Belgacom ICS), have announced the conclusion of a new international SMS peering agreement, combining the connectivity of the two largest SMS hub providers in the world. The global initiative will enable 2 billion mobile users in more than 400 operators worldwide to exchange SMS messages in a secure, reliable and scalable environment.
“This collaboration will benefit hub providers, mobile operators, and subscribers through stimulation of an increasing matrix of international messaging connectivity,” said Marty Beard, president, Sybase 365. “Greater cross-border text messaging is crucial not only for the dozens of advertising, technology and media industries that are banking on SMS becoming a popular international consumer communications channel, but also for enterprises looking to enhance customer value and make faster, more informed business decisions from anywhere in the world.”
“Following the launch of this agreement we are predicting a significant increase in international SMS traffic as carriers are extending text messaging beyond their national borders, in direct response to the growth experienced in their domestic markets,” concluded Daniel Kurgan, COO, Belgacom ICS. “In particular, the agreement will make SMS a truly international communication tool as ubiquitous as voice telephony.”
The combined messaging environment will also be the first to integrate all the benefits of the recent GSMA-led Open Connectivity initiative, by reducing time and complexity for establishing inter-working agreements between mobile operators through a global hubbing infrastructure.
“This is a big step forward in meeting the aim of the GSMA's Open Connectivity programme, which allows all subscribers to exchange SMS throughout the world,” said Lori Gonnu, member of the GSMA's Executive, International Director, SFR, France. “I am looking forward to further announcements of other peering relationships between hubs.”
Share this article with others
Post to del.icio.us
Printed from http://www.eurocomms.com/online_press/111614/Sybase_365_and_Belgacom_International_Carrier_Services_announce_SMS_deal.html
Comment on this article
Skip to comments
We encourage users to analyse, comment on and even challenge European Communications's articles, including the one above - 'Sybase 365 and Belgacom International Carrier Services announce SMS deal'
User reviews and comments that include profanity or personal attacks or other inappropriate comments or material will be removed from the site.
Additionally, entries that are unsigned or contain "signatures" by someone other than the actual author will be removed. We will take steps to block users who violate any of our posting standards, terms of use or privacy policies or any other policies governing this site.