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KKTCELL selects Telenity to launch converged value added services infrastructure
Telenity, a leading provider of next generation converged services platforms and applications for communications networks, has announced that KKTCELL, mobile operator in Northern Cyprus, has selected Telenity to provide converged value added services including personalized ringback tone (RBT) and converged messaging solutions to its customer base.
With Telenity’s next generation Canvas CoolRings, Personalized Ringback Tone service, commercially deployed in its network, KKTCELL now offers its subscribers the ability to replace the traditional ringing tones that their callers hear before a call is connected with personalized audio clips. The service capacity has doubled within the first two weeks of its successful launch.
Benefits of Canvas CoolRings are said to include:
* Support for voice and video in TDM and IP networks
* Rich personalization options per caller ID, groups, date and time, personal album, etc.
* Numerous user interfaces: WEB, SMS, IVR, Interactive Video Portal, WAP
* Flexible deployment models for different network types
* Flexible subscriber provisioning mechanisms
The existing RBT service from Telenity can be extended in the future to support video RBT in KKTCELL’s 3G network.
Telenity also commercially deployed its converged messaging solutions including Canvas Multimedia Messaging Service Center (MMSC), Short Message Service Center (SMSC), VoiceMail and WAP Gateway in KKTCELL’s network. Integrated on a common platform, Telenity’s distributed, IP-based next generation messaging solutions support high performance and scalability and offer a cost-effective path to total convergence.
“At KKTCELL, we are committed to providing our customers with best of class services and latest developments of mobile communications to facilitate personalization, easy access to information and increased productivity in their daily communications,” said Huseyin Babayigit, Assistant General Manager- Technical Operations at KKTCell. “And Telenity’s Canvas converged solutions help us quickly create, personalize and deliver innovative value added services with interactive user experiences.”
“We are delighted to partner with KKTCELL in implementing their value added services infrastructure to enable new voice and data messaging, and content services,” said Dilip Singh, CEO at Telenity. ”Integrated on a common platform, our Canvas converged solutions will support KKTCELL in rapidly and cost-effectively launching new revenue generating services that will boost adoption and increase average revenue per user”.
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