European Communications is looking for nominations for its second annual CMO of the Year award, which kicks off today.
Launched last year to recognise the leading Chief Marketing Officers at network operators across Europe, this year’s award begins with the nominations process and ends in October when the winner will be crowned at a gala dinner.
An independent panel of judges, including executives from Amdocs, AsiaInfo, Fujitsu, KPMG and Telenor, has been brought together to assess the strengths of the nominations against a number of key criteria.
We welcome nominations from CMOs (or those without the CMO job title but who are in charge of marketing) of network operators in Europe from now until the end of August.
We have put together a list of criteria we are judging the winner against – please let us know how you, or the CMO you are nominating, have met these criteria over the past 12 months.
A shortlist will be announced in September, with the winner unveiled in October.Create your own user feedback survey
As operators continue to turn themselves into customer centric organisations, the role of the CMO becomes ever more important.
Amdocs is once again sponsoring the award. The company’s Global Head of Marketing, Chris Williams, said: “This award is a great way to honour those visionary marketers in the industry who have built and delivered an outstanding experience for their customers and, in doing so, reinforced the competitive advantage of their organisation.”
European Communications Editor Marc Smith added: "We are delighted to begin the second year of our CMO of the Year award, which aims to recognise the increasingly important role that Chief Marketing Officers play. In the digital world that operators now inhabit, successful marketing strategies are fundamental to the future of their business"
Last year, Telenor Denmark’s Lars Thomsen was crowned the inaugural CMO of the Year. Click here to watch video Q&A with Lars.