KPN teams up with Tencent to tempt Chinese tourists with WeChat-branded SIM

KPN has teamed up with Tencent and Sunway Culture Media to offer Chinese tourists a WeChat-branded SIM card for use across the EU.

The Dutch operator said it was providing voice and 4G data services for the WeChat Go service, while Chinese internet video operator Sunway is providing content.

KPN said travel information and a “one-step” top up service were also included in the offering, which launches this month.

WeChat Go is available in two packages, one valid for 15 days and the other for 28 days.

The former contains 1GB of data, 30 minutes of outbound calls and free inbound calls and SMS.

The later offers 4GB of data, one hour of outbound calls and free inbound calls and SMS.

Existing WeChat users get an added 500MB of data added to their package.

The messaging app launched in 2011 and has over 850 million users.

Owner Tencent said it was targeting 120 million Chinese tourists who travel outside of the country.

Last week, KPN acquired telecoms and IT provider Solcon as it looks to expand its broadband presence.

The operator saw revenues fall 2.4 percent to €1.65 billion in the first three months of the year due to double-digit decline at its wholesale arm.

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