Orange is making software that turns smartphones into remote controls open source as it looks to make the technology available to other operators.
The France-based operator’s OCast software can be added to set-top boxes to enable consumers to use a smartphone to play videos, control playback and browse content libraries on their TVs.
It said the kit was now available without licence fees to operators and developers.
Deutsche Telekom is already testing OCast, Orange said.
The Germany-based operator extended a deal with Netflix last month to make content from the Stranger Things producer available to all of its subsidiaries in Europe.
Orange said its Viaccess-Orca subsidiary, which provides the likes of anti-piracy and content delivery services, was on hand to help other operators ensure the content is offered securely.
Thierry Souche, Senior Vice President, Orange Labs Services and Group CIO at Orange, said: “The release of OCast as open source software is a milestone in Orange’s technical strategy, by enabling it to accelerate the development of the services available via its set-top boxes, and by creating a virtuous circle with other operators to create a new video services ecosystem.”
Orange has made a number of updates to its content offering this year.
In July, it unveiled a new content division and committed €100 million to producing its own series.
According to European Communications’ recent survey, creating differentiation from competitors is the biggest challenge to operators' content strategies.