Telefónica has furthered its expansion into cloud services by announcing a deal with white-label cloud company Funambol.

The agreement, which was signed by Telefónica Digital, means that up to 320 million of the operator’s customers will be able to store, sync and share pictures, video, music, documents and other files across smartphones, tablets and connected devices.

US-based Funambol's personal cloud service is already available to Telefónica customers in Brazil; the operator said it will expand it to its operating units in Europe and elsewhere in Latin America under its own branding.

Tracy Isacke, Head of Global Business Development at Telefónica Digital, commented: "As our customers generate and manage more files and data on mobile devices, we see significant demand for a smart consumer cloud storage solution... Funambol was chosen for its ability to provide a simple, scalable and powerful solution that helps our customers manage their digital lives across multiple devices."

Amit Chawla, Funambol CEO, said the partnership offers consumers the ability to “manage their digital life” from a secure and private cloud.

The deal marks Telefónica's latest move into the cloud. In December 2013, it made a strategic investment in cloud company Box, which is looking to expand its 20 million strong base of enterprise users.

According to analysts at Gartner, meanwhile, the personal cloud will replace the PC as the centre of users’ digital lives this year.

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