SeaChange Provides On-Demand Server and Software Platform ForU.K.'s Largest Cable Television Operator
ntl Incorporated, the largest cable television operator in the United Kingdom, has chosen SeaChange International and its comprehensive VOD System to support its impending on-demand television service. Initial launch of ntl's on-demand service is slated for the first quarter of 2005, making it Europe's first large-scale, commercial cable on-demand service. "On-demand television is now truly a worldwide phenomenon," saidBill Styslinger, president & CEO, SeaChange International. "With ntl'simpending launch, viewers in the U.K. will gain unprecedented controlover their programming. We're very proud of our selection by ntl andto be part of Europe's first large-scale launch of on-demandtelevision." SeaChange's VOD System - a comprehensive technology platformincorporating its patented MediaCluster servers, end-to-end automationsoftware and real-time broadcast recording gear - enables broadbandoperators to easily initiate and enhance on-demand programmingservices. This standards-based platform supports an array ofthird-party software and network components, including ntl's digitalset top boxes from Pace and Samsung. SeaChange's strategic on-demandpartner, London-based programming and content provider On Demand Group(ODG), is also collaborating with ntl to enable this milestone inEuropean television. Worldwide, SeaChange is responsible for the majority of commercialon-demand television deployments, providing more than 1.2 millionon-demand streams in over 100 locations. In addition to ntl,SeaChange's on-demand customers include some of the world's largestbroadband operators such as Cablevision, Comcast, Cox, Insight, Rogersand Time Warner Cable.